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Special Message
INVESTOR RELATIONS
Lincoln Financial Group Business Focus
By focusing on these three critical strategies, Lincoln Financial Group differentiates itself from its peers, continues to add value to its shareholders and stands to benefit from the next market evolution in the financial services industry, the retirement of the Baby Boomers.
- Wealth Accumulation and Protection: As an industry leader, Lincoln knows that future success requires excellence not only in its wealth accumulation and protection products, but also in meeting the next generation of market needs: retirement income and wealth transfer.
- High Net-Worth: Lincoln is a premier provider of wealth accumulation and protection products, financial planning and investment advisory services for the high net-worth market. The high net-worth market includes those individuals with investable assets of $1 million or more.
- Buyer Behavior of Baby Boomers: Approximately 80 million Americans constitute the Baby Boomer generation. Their economic, social and political influence remains unmatched and planning for retirement is on their agenda. Today Boomers are focused on asset accumulation. However, as retirement nears, their focus will shift to income distribution and preservation. Lincoln is well positioned in these areas and stands ready to serve the Baby Boomers in their retirement planning needs.
Investor Relations Update
