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PRESS RELEASES

This document is dated June 2, 2010 . It may not be accurate after such date and LNC does not undertake to update or keep it accurate after such date.
   
 

Lincoln Financial Group Names Industry Veteran as Distribution Head

Andrew Bucklee to Lead MoneyGuard® Solutions Distribution

PHILADELPHIA, June 2, 2010 — Lincoln Financial Distributors (LFD), the wholesale distribution subsidiary of Lincoln Financial Group (NYSE:LNC), has named Andrew Bucklee as head of distribution for MoneyGuard® Reserve, an innovative long-term care solution pioneered by Lincoln Financial Group.

Bucklee will have strategic and operating responsibility for the distribution of all current and future MoneyGuard-branded solutions and report to Will Fuller, president and chief executive officer of LFD.

"There is no better time to help Americans address the challenges they face in preparing for the inevitability of health care and long-term care costs," said Fuller. "The greatest risk to retirement income may not only be market downturns but rather the possibility of a long-term care need."

Lincoln's MoneyGuard® Reserve product can help protect income against long-term care expenses by providing reimbursements for qualified costs and allowing clients to keep control of assets.

Bucklee came to Lincoln Financial with more than 18 years of sales leadership experience. Prior to joining Lincoln, he served as national sales director of the Merrill Lynch Insurance Group, leading the offering of a wide range of insurance solutions to more than 17,000 financial advisors.

"Lincoln Financial has been the market leader in this space for more than 20 years," said Fuller. "Andy's successful track record of driving life insurance sales among financial advisors, combined with our strong and experienced MoneyGuard® sales team, will be invaluable to driving growth for this important business segment."

In addition to the market-leading MoneyGuard® Reserve, Lincoln has filed to introduce a hybrid annuity solution later this year.

Important disclosures. Please read.
Lincoln MoneyGuard® Reserve is a universal life insurance policy with a rider that accelerates the specified amount of death benefit to pay for covered long-term care expenses. The cost of riders will be deducted from the policy value. Guarantees are backed by the claims-paying ability of the issuer and are subject to policy terms and conditions. The insurance policy and riders have limitations, exclusions, and/or reductions.

Lincoln MoneyGuard® Reserve is issued by The Lincoln National Life Insurance Company, Fort Wayne, IN, on Policy Form LN850 (8/05) with a Convalescent Care Benefits Rider (CCBR) on Rider Form LR851 (8/05). The Lincoln National Life Insurance Company does not solicit business in the state of New York, nor is it authorized to do so. Contractual obligations are backed by the claims-paying ability of The Lincoln National Life Insurance Company.

Policies sold in New York are issued by Lincoln Life & Annuity Company of New York, Syracuse, NY, on Policy Form LN850 (8/05) with a Convalescent Care Benefits Rider on Rider Form LR851 (8/05). Contractual obligations are backed by the claims-paying ability of Lincoln Life & Annuity Company of New York.

Products and features, including benefits, exclusions, limitations, terms, and definitions, may vary by state.

About Lincoln Financial Group
Lincoln Financial Group is the marketing name for Lincoln National Corporation (NYSE:LNC) and its affiliates. With headquarters in the Philadelphia region, the companies of Lincoln Financial Group had assets under management of $146 billion as of March 31, 2010. Through its affiliated companies, Lincoln Financial Group offers: annuities; life, group life and disability insurance;
401(k) and 403(b) plans; savings plans; and comprehensive financial planning and advisory services. For more information, including a copy of our most recent SEC reports containing our balance sheets, please visit www.LincolnFinancial.com.

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For more information:

Media Contact:
Eric Samansky
484 583-1431
E-mail: MediaRelations@LFG.com





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Hello future.
Lincoln Financial Group is the marketing name for Lincoln National Corporation and insurance
company affiliates, including The Lincoln National Life Insurance Company, Fort Wayne, IN,
and in New York, Lincoln Life & Annuity Company of New York, Syracuse, NY. Variable products
distributed by broker/dealer-affiliate Lincoln Financial Distributors, Inc., Radnor, PA. Securities
and investment advisory services offered through other affiliates. Explore Lincoln.



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